Not The Same
If we think about all the free merchandising that Insta-famous models get now, that’s not something that Claire experienced. Although we’re sure she could have earned tons more if that kind of exchange was available when she was still online. Especially as most YouTube personalities can earn big bucks if they play advertisements before their videos, that’s something she can look into.

Not The Same
Behind The Scenes
This is actually a smart business decision for companies. Traditionally companies have used radio, magazines, and television to promote their brand, but the world has changed. All of these “old” tricks won’t reach all of your target audiencce. Just by promoting on Instagram, or other social media channels, you can reach millions more just like that. This is something that Claire was able to do rather effecitively.

Behind The Scenes